The Governoronce again positioned itself as the best Chilean grape distillate, in the Pisco category, according to the Brand Report 2025 of the prestigious British magazine Drinks International.
Part of the portfolio of Juan Torres Master Distillers, the distillates division of Familia Torres, The Governor is a 40 proof pisco from the Limarí Valley in the north of Chile, made from the Muscatel Rosada and Muscat of Alexandria varieties under a single distillation process, which allows the terpenic aromas of the grapes to be better preserved.
The Brands 2025 Report is published by the British magazine based on a survey of a hundred pubs in 33 countries. Photo Miguel Torres Chile.
Thus, in the report carried out by the famous publication, it occupies the second position in both lists, Bestselling Brands and Top Trending BrandsThis is a revalidation of last year's result. It should be noted that this report is issued on the basis of the replies from the bartenders of a hundred bars from 33 countries considered to be the best in the world, placing Chilean pisco once again as the preferred grape distillate.
El Gobernador entered the rankings in 2018, in fourth place for trending brands and tenth for best-selling, and has been climbing positions year after year.
The best-selling brandy brand for the sixth consecutive year
The same report states that Brandy Towers continues to be the best-selling brandy brand in the world's top bars. The well-known Penedès brandy, produced by Familia Torres's spirits division, leads the ranking of the most used brandies in bars (‘Bestselling Brands’) for the sixth consecutive year and occupies second position in the list of brands that are trending today (‘Top Trending Brands’).
According to the editor of Drinks InternationalShay Waterworth, Torres Brandy continues to be unbeatable as a Bestselling Brand and remains one of the fashionable brandies among the world's best bars. This leadership is attributed by the publication to the brand's commitment to innovation, with proposals that experiment with different types of casks in the ageing of its distillates, and to its support for the sector as a sponsor of events as relevant as The World’s 50 Best Bars.
Torres Brandy made its debut in the report ten years ago and has led the category of brandies produced outside the French region of Cognac since the magazine created two distinct categories for this grape-based spirit in 2020.
Drinks International Brands Report, first published in 2010, is considered an excellent indicator of the sector's consumer trends and the purchasing habits of the world's top bars. It is compiled from a survey of 100 of the world's most influential bars, with responses from their owners, managers, or bartenders.
Spread across 33 countries, these establishments have been nominated or awarded in prestigious competitions such as The World’s 50 Best Bars and the Tales of the Cocktail Spirits Awards, as well as in highly-regarded regional and national contests like Asia’s 50 Best Bars and Class Bar Awards.
About Pisco el Gobernador
In 1928 in Penedès Spain, Juan Torres Casals began distilling his wines to make brandy. 84 years later, this experience led Miguel Torres Maczassek to make the winery's first Pisco in Chile. Its image features a bottle made especially for this Pisco, with a Bartop cork closure and a lime green label that presents the story of the Governor of Ovalle, Felipe Margutt Donaire, who distinguished himself in the Battle of Maipú in 1818 where Chile's Independence was finally sealed.
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